LG was the exclusive Handset sponsor at this year’s NEXT Event.
Client executed sweepstakes. ESPN approved use of NEXT brand marks.
- Launched micro-site on 1/9
- Sweepstakes conclusion on 1/18 at noon EST
- Winner received 2 tickets to ESPN The Magazine’s Exclusive NEXT Event
- Promoted pre-sale of LG Spectrum
- Sponsor reel visibly shown on plasmas throughout the venue
- Brand logo on event main stage – projected periodically throughout the evening
- Scaffolding Projection
- Event Ticket
- The Score
- Event Thank you ad – Issue date: 4/16
Marketing / Print: ESPN The Magazine
Please click on the thumbnails below to access the NEXT Event Wrap Up Spread in ESPN The Magazine – Issue Date 4/16, NEXT Score in ESPN The Magazine – Issue Date 2/6, and LG’s ad in ESPN The Magazine.
Logo Placement within the Event Ticket and on the Event Main Stage. For additional visuals of on-site branding, please visit the LG photo gallery.